Whitepapers
Our white papers give you deeper insights into key trends in the marketplace. More than abstract knowledge, they provide you with actionable ways to stay ahead of the curve and translate knowledge into PR and marketing results.
How to Use Digital PR to Create Buzz Around Your Events
Social media makes it easier than ever to spread the word about an event, workshop, product launch or your presence at a trade exhibition. With powerful new tools at your fingertips, you can find and connect with key influencers before, during and afterwards to maximize your ROI.
How to build an online network of influencers
As we head into 2011, we can safely say that to be effective within online PR , marketing, and communication we need to be social. But how do you as a company build an online social network of influencers? How can you leverage these influencers to become loyal brand ambassadors in the digital media landscape?
5 ways to take your online newsroom to the next level
Journalists, customers, and other influencers use your website and online newsroom to find information about your company. But in the vibrant and dynamic social media landscape, where attention spans are ever decreasing, how can you make your online newsroom even more attractive and useful for the interested visitor?
Whitepapers
- Spread the Word: How to Use Digital PR to Create Buzz Around Your Events Download
- How to Build an Online Network of Influencers: A guide to finding, engaging, and building relationships using online social networks Download
- Social Media Newsroom – a Snapshot of Your Brand: How to build influence through social media PR Download
- Long Tail Publicity: How to build influence through social media PR Download
- Survival of the Freshest: Creating PR buzz through photos in social media Download
- Understanding Content Marketing: 10 tips for effective content development Download
- Better Visibility through SEO PR: 2 simple steps to attract readers and search engines Download