Whitepapers

Our white papers give you deeper insights into key trends in the marketplace. More than abstract knowledge, they provide you with actionable ways to stay ahead of the curve and translate knowledge into PR and marketing results.

  • How to Use Digital PR to Create Buzz Around Your Events

    Social media makes it easier than ever to spread the word about an event, workshop, product launch or your presence at a trade exhibition. With powerful new tools at your fingertips, you can find and connect with key influencers before, during and afterwards to maximize your ROI.

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  • How to build an online network of influencers

    As we head into 2011, we can safely say that to be effective within online PR , marketing, and communication we need to be social. But how do you as a company build an online social network of influencers? How can you leverage these influencers to become loyal brand ambassadors in the digital media landscape?

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  • 5 ways to take your online newsroom to the next level

    Journalists, customers, and other influencers use your website and online newsroom to find information about your company. But in the vibrant and dynamic social media landscape, where attention spans are ever decreasing, how can you make your online newsroom even more attractive and useful for the interested visitor?

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Whitepapers